Multitasking OFF…

The first month of 2011 did almost come to an end. Time for publishing a blogpost

I’m sure that a lot of people have new resolutions… which eventually will not be achieved because we are more human than we ever will admit.

I only have 1 resolution. The title did already spoiled it : Multitasking off.

My resolution is doing all things really focussed. Only do that ‘thing’. Sounds easy to do but in real life it’s difficult to achieve.

Checking email during lunch. See a facebook alert on your mobile. Getting a direct message via twitter from a dutch famous guy (actually was a woman)… all nice but it’s still disstracting.

So whatever you are doing, doing it with full attention.

Albert Einstein said it well : “Any man who can drive safely while kissing a pretty girl is simply not giving the kiss the attention it deserves.”

You can do things simultaneously but in this way you will miss a lot or even worse the point what it’s all about.

Because of that it’s my resolution in 2011… multitasking off… Attention focused on 1 thing at the same time.

I also found it funny to read in 2010 about piracy. While reading the news regarding 1 million visitors of the dutch cinema movie ‘New Kids’ and the 1 billion US$ of selling from the computer game Call of Duty shows that people are willing to pay if they get (for them relevant) products.

Apple announced they had 10 billion downloads from their app store. Of course people keep downloading or copying illegal programs. Jailbreaking is legal in the USA and even with this handicap Apple managed to break those kind of records. Sony is jumping crazy to fight piracy and take away consumers features. Microsoft announced that they embrace homebrew software. The world is changing. Companies better be prepared for the fast changing behavior of consumers. Look what happened to newspapers and traditional TV broadcasting companies… and what will even happen in the near future.